The Media Pad Blog

Our stories

Mar 14

Interview with ModCloth’s Susan Gregg Koger

Speaking at the Online Retailer Roadshow, etail superstar Susan Gregg Koger, founder of Modcloth, shares her story with The Media Pad’s Samantha Youl.

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Feb 16

Sportsgirl creates virtual shopping wall

Sportsgirl Window Shop Chapel Street

Just because your store is closed doesn’t mean customers can’t shop there anymore. Sportsgirl taps QR code potential.

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Jan 31

Content Marketing For Retailers – The Future is Storytailing

Content marketing for retailers

As online retail competition hots up, and Google’s Panda update disrupts SEO strategies, ‘Content is King’ becomes the mantra once again. In 2012, quality content will play an increasingly important role in driving conversions, increasing loyalty and boosting search engine rankings.

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Dec 01

The future of self-serve shopping

Screen shot 2011-12-01 at 12.12.07 PM

Check out this feature from Today Tonight showing the future of self-serve shopping, featuring a cameo from our Managing Director.

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Nov 23

Harvey Norman online store goes live

Harvey Norman

It’s the biggest e-commmerce story in Australia this year, if not ever! Long-time naysayer of online retail Gerry Harvey launches the Harvey Norman online store.

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Aug 15

14 million Americans used QR codes in June 2011

QR code scanning

The naysayers of QR codes may start wanting to pay a little more attention as the latest figures from the US reveal a surge in popularity for mobile scanning.

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Jun 29

Lessons from the Power Retail USA Learning Tour

Picture 5

With our first US Plugged In Learning Tour group, we enjoyed five days of learning in Las Vegas and California, touring Zappos and attending IRCE in San Diego. Here are some of the things I learnt.

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May 05

The future of experiential retail?

Picture 13

Mirror, mirror on the wall, what does the future have in store? Interactive mirrors and augmented reality could reinvigorate the in-store shopping experience – check this out.

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Apr 29

NRA’s doomsday scenario for retail jobs due to online retail evil

Jobs lost due to online retailing?

The sky is falling, according to the National Retail Association, who predict 50,000 Australian job losses as a result of the online retail evil.

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Apr 26

Google Offers test site launched in USA

Google Offers

After failing in its bid to acquire Groupon last year, Google is poised to dive into the daily deals market with Google Offers now in beta in the US.

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